Attract More Traffic | 7 SEO Copywriting Tips To Improve Your Content

Bria Ziter • June 7, 2021

Are you having trouble attracting the right users? Do you want to post content your users can trust and are searching for?


Well here are 7 tips to help you create top notch content that will attract the right users and allow search engines to better represent your content on SERPs: 

Tip #1: Find The Right Keywords

Our favorite guide to finding the right keywords come from our friends Semrush, Keyword Research Guide.


Tip #2: Find Questions That People Ask

Search engines are like answer engines, being able to answer the top questions that are being asked can help elevate a website’s placement in a search engine result. Start with Google Trends, and find the top topics.

The word seo is written in colorful letters on a white background.

Tip #3: Check Competitors Articles For Your Target Keywords

Check out what your competitor’s are saying using your key words to help prepare you for your content.


Tip #4: Optimize Your Header, Meta Title and Meta Description 

Create a header, title and description that will drag users in. Remember, these are the first things your user reads. It is also the first thing search engines crawl.



Tip #5: Create Organized, Easy-To-Read Content

Make sure your content has good structure, is skimmable, has clear and informative paragraphs, uses bullet points and numbered lists, short sentences, subtopics that are covered within the copy, and simple vocabulary. 


Tip #6: Include Visuals

A picture is worth a thousand words! Quick fun fact. 74% of marketers used visuals in more than 70% of their content — because it works. Take to the next level with an engaging video.


Tip #7: Include CTAs (Calls-to-action)

Don’t leave your users stranded, help them find more information or help users figure out what to do next. 


If you would like help attracting more traffic and implementing these SEO copywriting tips, give us a call 727.222.6984, or visit our blog for more helpful tips.


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