Content Creation:

Create Copy

• Pick a writing formula:
• Before, After, Bridge
• Problem – Agitate – Solve
• Feature, Advantage, Benefit
• Attention, Interest, Desire, Action
• The 4 Ps Approach to Persuasion
• 27 other formulas

• Open a Google Doc
• Write a title 30 to 100 Characters long
• Write a subtitle 70 to 200 Characters long
• Write a description 200 -  1000 words long
• Write 3 to 5 tags

Create a Video

• Open your camera app on your phone or computer
• Record your video
• Click on the share link and email the video to yourself
• Save to your computer’s desktop
• (Optional) edit video
• Windows recommended editor: Filmora 9
• Mac recommended editor: iMovie

Create an Image

• Take a screenshot from the video OR pick a stock photo
• https://unsplash.com/ or https://www.pexels.com/
• Download 
• [optional editing] to add text and effects, go to https://pixlr.com/x/